Posts Tagged ‘Product Development’

Facebook is Your New Desktop

August 8, 2009

by joseph.young.2009

With the massive growth in social gaming over the past 12 months, I felt it was necessary to get some first hand experience on what makes these games so successful. Though I’m still studying the space, one takeaway from the experience was Facebook’s design to become your new desktop.

What do I mean by this? Just look at these two pictures.

FacebookDesktop

The first image shows Facebook in my browser at fullscreen (F11 on Firefox and IE). This should not look surprising to anyone who has used Facebook recently to play a flashed based game. What is interesting is when you compare this image to the image of a clean install of Windows XP.

xpDesktop

The “Start” menu in Windows is replaced by the “Applications” in Facebook. Bookmarked application buttons give you access to the Facebook apps you access often. This is a direct copy of the quick launch icons in the windows taskbar (not shown in this screenshot). On the bottom right of the Facebook window is the chat client that mimics a chat program (say MSN) in your system tray.

Facebook has taken a user interface (UI) that the majority of computer users are familiar (Windows XP), and reproduced it online. This may be due to the Microsofts investment in Facebook, or just a reflection of their chummy relationship. My opinion on Facebook’s strategy is a bit more nefarious. The end goal is to kill the heavyweight OS, and instead have users connect directly to the web when they boot up their computers and spend all their computer time in Facebook.

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Content is King Regardless of Medium

September 16, 2008

If you ever follow the video game industry, there’s a saying going around these days, “Content is King.” For the past 10 years, technology has been what drives the games industry. The reach to get the most realistic environment for your story became what drove the industry. Nowadays we’re close enough. There are still those going for the last 10%. But on has given up goals oon graphics in one iteration to focus more on content. That company is Nintendo. They reduced their R&D on technology and cranked it way up on interactivity. The result is the Wii. And by the way they’re printing money these days, I think they made the right choice.

So going back to the original topic where “Content is King.” The realization is that games need great design and gameplay over great graphics. Read the rest of this entry »

Why the iPhone/iPod Touch will Succeed as a Gaming Platform

September 10, 2008

Most readers by now have read or heard about the new iPod Nano 4G and the iPod Touch 2D. It’s kind of hard to miss with the blogosphere buzzing like a bee waiting for Queen Bee Steve Jobs to announce what product you will want next and how it will revolutionize your life. The latest announcement has a strong push on games and the touch platform as a serious contender for a gaming platform. But they aren’t the first cellphone manufacturer to try and create a gaming platform for the cellphone. And they definitely won’t be the last. So why will Apple succeed where others have failed?

Read the rest of this entry »